That’s a question I don’t have a good short answer for yet, even though I’ve thought about it a lot. Many blogs, including the most visible ones, are vertically focused on things like Web 2.0 (TechCrunch), politics (Instapundit), gadgets (Gizmodo), or celebrity gossip (The Superficial). Kottke.org isn’t like that; the only unifying factor is I write about and link to whatever I find interesting. Not that I don’t focus mainly on a small groups of topics I’m interested in (technology, photography, food, design, economics, science, etc.) but the day-to-day or week-to-week focus varies widely. Which makes the site an acquired taste; you actually have to read it for a bit to get the gist.
Read an interview with veteran blogger Jason Kottke from rebecca’s pocket.