I can tell you exactly how a pointless blog full of poorly written, incoherent commentary made it to the front page on Digg. I paid people to do it. What’s more, my bought votes lured honest Diggers to vote for it too. All told, I wound up with a “popular” story that earned 124 diggs — more than half of them unpaid. I also had 29 (unpaid) comments, 12 of which were positive.
Read Annalee Newitz’ I Bought Votes on Digg from WIRED. Commentary from C|Net. Previously from WNM: Digg it, Del.icio.us it, Comment on it; Thats how we know and Social site fighting its users to curb promotional efforts, vandalism