Labor movement turns to viral video for support

A union representing 122 employees that filed a gender and age discrimination complaint against the parent company of Miller Brewing Co. in Milwaukee Thursday is using the Internet to garner international support for its cause. Some of the workers, calling themselves “The Miller Girls” created a Web video in which they sang to tune of the 1962 recording of “Norman” by singer Sue Thompson. The video is posted at You Tube, where people are posting comments of support for the workers.

Read this article from Milwaukee’s Small Business Times.  Video from YouTube, commentary at MetaFilter.

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Filed under A democratic medium?, The Politics of New Media, Virtual Communities

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